How to VPM the RDG Way
5. Suggestions
5.2. New Guest Packets
A great tool for generating repeat guests and turning guests into members is the new guest packet. This is simply a folder or envelope with some useful materials for a guest to take with them. Make sure they complete the mini-survey and give it back to you; this is a good way to obtain contact information.
For the purpose of this lesson, I'll assume you're using two pocket folders. You can either use official TI folders or plain ones. Figures listed are for 50 packets. You can usually get extra Toastmaster magazines by asking members of your club, but if you're short on this supply, you can substitute a printed article.
PRINTING
- Print 50 Membership Applications - B&W, double-sided (100 sheets)
- Print 25 Mini-Surveys (will produce 50) - B&W, single-sided (25 sheets)
- Print 15 "Find Your Voice" brochures - color, double-sided (check flip page up/long edge setting) (15 sheets)
- Print 15 "Confidence" brochures - color, double-sided (check flip page up/long edge setting) (15 sheets)
- Print 20 "All About Toastmasters" brochures - color, double-sided (check flip page up/long edge setting) (20 sheets)
- Print 50 Ice Breakers - B&W, double-sided (100 sheets) - NOTE: This should be replaced with the Pathways variant, although the old manual style is still useful.
- Print 50 "Letters from the Club" - B&W, single-sided (50 sheets)
- Print 50 Features, Benefits, & Value charts - B&W, single-sided (50 sheets)
(Total 325 sheets)
STAPLING
- Staple together membership applications
- Staple together Ice Breakers
FOLDING
- Fold brochures
CUTTING
- Cut Mini-Survey sheets in half (will produce 50 total surveys)
BINDING (folders)
(Suggested layout, assume later items stack on top of previous items)
- Insert Toastmaster magazine into right pocket
- Insert Membership Application into right pocket
- Insert Mini-Survey into right pocket
- Insert Ice Breaker into left pocket
- Insert letter from the club into left pocket
- Insert brochure (just one of the three) into left pocket
BINDING (envelopes)
(Suggested order, from top to bottom)
- Mini-Survey
- Brochure (just one)
- Letter from the club
- Ice Breaker
- Membership Application
- Toastmaster magazine